Janica B Cagulada

About Janica

Results-driven Marketing and Communications professional with a proven track record in lead generation, digital marketing, sales support, public relations, and strategic communications. As an Education & Marketing Manager, I drive customer acquisition, manage marketing campaigns, create high-impact digital content, and support business growth through effective client engagement and brand promotion. Backed by extensive experience in government communications, partnership development, and project coordination, I have consistently earned promotions through performance and thrive in fast-paced environments where creativity, organization, and relationship-building drive success.

Skills

Experience

• I have extensive experience in administrative support, project coordination, digital marketing, sales support, and stakeholder management across government and corporate organizations.
• At the Department of Social Welfare and Development (DSWD), I worked as an Administrative Assistant II, handling official correspondence, reports, records, meeting minutes, and event logistics.
• I was promoted to Project Development Officer II/Provincial Partnership Officer, where I coordinated with government agencies and partner organizations, assisted in preparing Memoranda of Agreement, monitored projects, and managed stakeholder communications.
• I was later promoted to Social Marketing Officer II, where I created communication materials, wrote press releases and success stories, managed social media accounts, and monitored digital engagement.
• At Shannon Fabrics, I supported sales operations, conducted lead generation and client outreach, processed orders, created promotional materials, managed social media content, and monitored campaign performance.
• My other experience includes event planning and budget coordination at Midea Corporation, public information and communications at the Provincial Office of the Governor, online marketing, and administrative support at the Department of Labor and Employment.
• I hold a Master’s Degree in Public Administration and a Bachelor’s Degree in Technology Communication Management, graduating Cum Laude.
• I am proficient in Microsoft Office, Google Workspace, Canva, Adobe Creative Suite, Meta Business Suite, and various project management and communication tools.
• My key strengths include organization, attention to detail, communication, multitasking, records management, problem-solving, and the ability to manage deadlines while maintaining accuracy and professionalism.