Lois De Mesa

About Lois

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Skills

Experience

• Solaire — Facebook Ads Specialist 2022 Managed Facebook messaging and sales campaigns to generate customer inquiries and drive conversions.
• Monitored campaign performance and optimized advertising strategies to meet business objectives.
• Conducted audience targeting and campaign adjustments to improve advertising results.
• Pearl Plaza — Facebook Ads Specialist 2023 Managed and optimized Facebook sales campaigns to increase customer acquisition and sales performance.
• Analyzed campaign data and adjusted targeting, budgets, and creatives to improve results.
• Monitored key performance indicators (KPIs) to support campaign goals.
• Agility World Tech — Meta Ads Team Leader 2023–2025 Led a team managing Meta Ads campaigns for online gaming and casino-related advertising.
• Oversaw messaging and sales campaigns, campaign optimization, and performance monitoring.
• Guided team members in audience targeting, creative testing, and campaign troubleshooting.
• Analyzed campaign data and performance metrics to improve efficiency and achieve target KPIs.
• Coordinated team operations and supported continuous improvement in advertising strategies.
• By Game — Sales Team Leader 2025–2026 Led and coordinated sales team activities to achieve business targets and improve sales performance.
• Monitored team productivity, evaluated performance metrics, and implemented strategies to improve results.
• Supported team members in meeting sales objectives and maintaining operational efficiency.
• Collaborated with team members to identify opportunities for growth and improve overall performance.