Marketing & E-commerce Virtual Assistant

Role Overview

Join a dynamic specialty meat shop as a Marketing & E-commerce Virtual Assistant. This role focuses on strategic marketing and e-commerce initiatives, helping to convert content and audience engagement into tangible results.

What You'll Do

• Plan, launch, and manage paid ad campaigns on Meta and TikTok to drive lead generation and audience growth.
• Streamline the customer journey from social media to the Shopify store, ensuring a smooth experience.
• Support the development of email and SMS marketing by setting up systems to capture and organize customer data.
• Grow the brand's audience across TikTok, Instagram, and Facebook.
• Provide light support on the content calendar, scheduling, and posting as needed.
• Assist in building sales funnels for both product sales and educational content.
• Identify and explore growth opportunities on emerging channels, such as YouTube.
• As the role evolves, take on traditional VA tasks like inbox and calendar management.

Requirements

• Proven experience running Meta and/or TikTok ad campaigns focused on lead generation and growth.
• E-commerce experience, ideally with Shopify.
• Strong understanding of funnel-building and link-in-bio tools, such as Linktree.
• Comfortable using Canva and CapCut for light editing and posting support.
• Familiarity with Trello, Outlook, and Google Drive.
• A self-starter who thrives in flexible, asynchronous communication and non-traditional working hours.
• Bonus: Experience setting up email and SMS marketing tools, such as Klaviyo.
• Nice-to-have: iPhone user for seamless iMessage and media sharing.

Why Filipino VAs Are a Great Fit

Filipino virtual assistants are known for their strong work ethic and adaptability, making them ideal for roles that require strategic thinking and flexibility. With excellent English fluency and the ability to work across different time zones, they can effectively support marketing initiatives and contribute to business growth.